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    MedTech Launch Guide
    Education Hub for Founders
    In partnership with Blue Goat Cyber

    The pulse of MedTech capital, regulation & survival.

    Funding rounds decoded, pitch deck teardowns, cybersecurity budgets that pass FDA scrutiny, and the un-glamorous post-mortems behind 90% of MedTech failures. Built for founders and the investors who back them.

    Live data sources
    openFDA · CISA · ClinicalTrials.gov
    FDA cyber guidance
    Feb 3, 2026 final
    Refreshed
    Daily, automated
    A surgical instrument with an overlaid ECG waveform and financial chart lines
    From the guidance

    "FDA may refuse to accept a premarket submission that does not include the cybersecurity information described in this guidance."

    - FDA, Cybersecurity in Medical Devices: Quality Management System Considerations and Content of Premarket Submissions, final guidance issued 3 Feb 2026
    01 - Capital Markets

    The rounds that moved the field this quarter.

    Live tape of recent MedTech funding - extracted from public news via Firecrawl + AI. Click refresh to pull the latest deals.

    Updated 8/3/2026, 6:40:18 AM
    Primer · what each round is actually buyingClick a stage to see its regulatory, clinical & commercial drivers

    Unlike SaaS, MedTech rounds aren't sized to revenue - they're sized to the next de-risking event (predicate confirmed, FIH read-out, FDA clearance, first paying hospital). Investors price the round based on what milestone the cash unlocks. Use this as a yardstick before benchmarking the live tape below.

    Know what each round is buying?

    Five adaptive scenarios, tailored to your device category.

    Take the quiz
    Investor glossary · ten terms every medtech founder hears in their first pitchFull glossary →

    Capital and clearance vocabulary collide in medtech. These are the terms that decide whether a term sheet, a 510(k) plan or a board update lands the way you intended.

    Dilution
    Ownership %
    The reduction in existing shareholders' ownership percentage when new shares are issued. A $5M seed at a $20M post-money values founders' stock at 75% - that 25% is the dilution. Compounds across rounds; a typical medtech founder team holds 10–25% by Series B.
    De-risking milestone
    Why this round exists
    A specific, verifiable event that materially lowers technical, regulatory or commercial risk - and unlocks the next round at a higher valuation. Examples: predicate confirmed via Pre-Sub, FIH read-out, FDA clearance, first paid hospital deployment. Investors price rounds on what milestone the cash buys.
    Predicate
    FDA · 510(k)
    A legally marketed medical device that your 510(k) submission claims substantial equivalence to. Choosing a predicate determines your indication for use, performance testing burden and review timeline. The 'most cleared' predicate is rarely the most defensible one.
    eSTAR
    FDA submission format
    Electronic Submission Template And Resource - FDA's mandatory interactive PDF template for 510(k) submissions (and most De Novos). Built-in completeness checks reduce Refuse-to-Accept bounces. Not a software platform; a structured form you fill out and upload via the CDRH Customer Collaboration Portal.
    Pre-money / Post-money
    Valuation
    Pre-money is the company's value before new capital comes in; post-money is pre-money plus the new round. A $5M raise at $15M pre = $20M post, and the new investor owns 25% ($5M / $20M). Always confirm which one a term sheet quotes - the difference is real ownership.
    Pro-rata rights
    Follow-on protection
    Contractual right for an existing investor to participate in future rounds at the same proportional ownership. Most seed funds insist on it; aggressive Series A leads sometimes try to strip it. Matters because medtech requires multiple capital injections before clearance.
    Liquidation preference
    Exit waterfall
    The multiple of invested capital a preferred shareholder gets paid before common stock at exit. 1× non-participating is founder-friendly; 2× participating means investors take 2× their money plus their pro-rata share of the rest. Stacks across rounds - model the waterfall before signing.
    Burn multiple
    Capital efficiency
    Net cash burned ÷ net new ARR over the same period. Pre-revenue medtechs use a modified version: cash burned per de-risking milestone hit. Investors at Series B+ benchmark burn multiple to decide whether the next round is an extension or a step-up.
    Bridge round
    Between priced rounds
    Convertible note or SAFE raised between priced rounds - typically to extend runway to a missed milestone (FDA delay, slower-than-modelled enrollment). Often signals a down-round risk; sophisticated founders structure bridges with caps that protect against punitive conversion.
    Strategic vs financial investor
    Cap table mix
    Financial investors (VC, growth equity) optimise for IRR and exit. Strategics (J&J, Medtronic, Stryker venture arms) optimise for product line gaps and pre-emption. Strategics on the cap table early can deter competing acquirers later - useful sometimes, value-destroying others.
    Filter by stage
    Company Round Raised Lead Date
    Even Healthcare
    Healthtech
    Series B $50 million Khosla Ventures -
    Bioscan Research
    Medical device
    Seed $1 million Unicorn India Ventures -
    CARPL.ai
    Healthcare AI
    Series A $10M IFC -
    Xella Health
    Women's health biomarker platform
    Pre-seed $4.7 million - -
    juli health
    AI-powered digital health platform
    Seed $3.8 million - -
    Humanoid
    Robotics
    Series A $152 million - 21 July
    CollimateHealth
    Microbeam radiation therapy
    Seed €6 million - -
    CoreMap
    Series C undisclosed Medtronic -
    Digital Diagnostics
    AI diagnostic health care technology
    Series B $75 million KKR Aug 23, 2022
    Digital Diagnostics
    AI-powered diagnostics
    Series B $75M KKR Aug 2022
    Everlab
    AI-powered preventative care platform
    Series A A$65 million ($46 million) Airtree Ventures June 23, 2026
    Gestalt Diagnostics
    AI-powered digital pathology solutions
    Series A $7.5 million Cowles Ventures April 28, 2025
    Honey Health
    AI-powered healthcare
    Seed $7.8M tyler and Pelion Venture Partners Last week (prior to post date)
    Century Health
    AI to real-world clinical data
    Seed $5 million Origin Ventures May 19, 2026
    Puzzle Medical Devices
    percutaneous heart pump
    Unknown CA$43 million KF Matheson and Desjardins Capital April 8, 2025
    ScopeSys
    digital health
    Seed CA$1.5M @UBC Venture Funds Unknown
    Solv
    high-quality healthcare through a digital platform
    Series C $45M Acrew Capital and Corner Ventures 2021-09-02
    Even Healthcare
    Healthtech
    Series B $50M Khosla Ventures -
    RxRevu
    Seed $5.3 million - -
    RxRevu
    Series A $15.9 million UCHealth -
    02 - Live Intelligence

    Four official feeds, refreshed daily.

    FDA clearances, recalls, CISA medical-device advisories, and new clinical trial starts, pulled straight from government APIs and refreshed every morning at 06:10 UTC, alongside a live public-market strip for the large-cap MedTech names.

    All feeds current
    Scheduled daily 06:10 UTC · newest record fetched 9m ago
    FDA clearances · 24m agoFDA recalls · 24m agoCISA advisories · 24m agoDevice trials · 24m agoPublic tape · 9m ago
    How to read this
    Official APIStraight from a government API. Fields are as the agency published them.
    Public Tape
    ABT$107.12▲ 2.52%
    BDX$170.21▲ 7.10%
    BSX$48.43▲ 6.42%
    DXCM$87.31▲ 19.00%
    EW$88.82▲ 6.96%
    ISRG$375.41▲ 5.21%
    MDT$86.68▲ 2.92%
    SYK$341.20▲ 1.32%
    FDA recallsOfficial API
    openFDA24m ago6
    Olympus 4K UHD LCD Monitor. Model Number: OEV321UH. An electrically powered visual display unit designed for displaying graphical information in color.
    Olympus Corporation of the Americas - Potential for the HDMI and DisplayPort (DP) connectors can become faulty resulting in image loss or image abnormalities.
    2026-07-07
    FORWARD Oral Airway Kit (OPA Sizes 5, 6.5, 7, 8, 9, 10, 12). REF Number: 1011-40002. Containing the affected One-piece Guedel airway components: 1. Size 00, ISO 5.0, blue. Product Code: 1100050. 2. Size 000, ISO 3.5, light green. Product Code: 1000035.
    INTEGRATED MEDCRAFT LLC - Devices could potentially contain an occluded or partially occluded Guedel Airway tip.
    2026-07-07
    Kingfisher Compact Individual First Aid Kit. REF Number: 76656. Containing the affected One-piece Guedel airway components: 1. Size 00, ISO 5.0, blue. Product Code: 1100050. 2. Size 000, ISO 3.5, light green. Product Code: 1000035.
    INTEGRATED MEDCRAFT LLC - Devices could potentially contain an occluded or partially occluded Guedel Airway tip.
    2026-07-07
    OsteoBallast, 45 x 17.5 mm (SeaSpine Brand), REF: 56800095. Ballast, 45 x 17.5 mm (IsoTis Brand), REF: 02-8000-095
    IsoTis OrthoBiologics, Inc. - Demineralized bone matrix (DBM) in resorbable mesh indicated for use with autograft as a bone graft extender in the posterolateral spine and pelvis, were filled with approx. 4.5 cc DBM (fill for 45 11 mm configuration) instead of approx. 7.5 cc DBM (fill for 45 17.5 mm configur
    2026-07-02
    Stryker Hoffmann II Connecting Rod Micro 3 x 30mm. Catalog Number: 50796030.
    Stryker GmbH - Potential cracking of the Hoffmann II Carbon Connecting Rods following cleaning and sterilization.
    2026-07-01
    Stryker Hoffmann II Connecting Rod Micro 3 x 40mm. Catalog Number: 50796040.
    Stryker GmbH - Potential cracking of the Hoffmann II Carbon Connecting Rods following cleaning and sterilization.
    2026-07-01
    New device trialsOfficial API
    ClinicalTrials.gov24m ago6
    The Villainous Vape: Advancing Vaping Prevention Among Adolescents Through a Comic Book
    University of Rochester - Vaping Behaviors
    NA
    Regional Diaphragmatic Synchrony Index for Predicting Weaning Outcomes During Pressure Support Ventilation Spontaneous Breathing Trials
    Sir Run Run Shaw Hospital - Diaphragm, Speckle Tracking
    2026-08-23
    Ultrasound-Guided Bilateral Transversalis Fascia Plane Block With vs Without Dexamethasone for Cesarean Delivery
    Bahçeşehir University - Pain, Postoperative, Analgesia
    2026-08-03
    An Ambispective Natural History Study in Myotonic Dystrophy Patients Linking Retrospective Data Captured From the DM-Scope Registry With a Prospective 24-month Follow-up Period
    Lupin Ltd. - Myotonic Dystrophy 1, Myotonic Dystrophy 2
    2026-08-03
    Low-Intensity Shock Wave Therapy for Refractory Overactive Bladder in Women
    Al-Azhar University - Urinary Bladder, Overactive
    NA
    PCOS and Brain Health
    University of Wisconsin, Madison - PCOS
    2026-08
    Sector benchmarks
    0
    We don't publish aggregate sector totals we can't verify. For benchmarks, see SVB Healthcare Investments & Exits, Rock Health, and CB Insights State of Digital Health. Live large-cap MedTech prints appear in the Public Tape strip above.

    Sources · openFDA · ClinicalTrials.gov · CISA · Yahoo Finance · Refreshed daily 06:10 UTC

    03 - Pitch Deck

    The 10-slide MedTech deck that closes.

    Synthesised from teardowns of 60+ MedTech decks that closed between $1.5M and $60M. Total run-time: under 8 minutes.

    View through the lens of
    Series A cyber line item
    $200K – $500K
    2–3% of raise

    "Our cybersecurity package is reviewer-ready. Submission risk is contained."

    Talking points
    • eSTAR cyber sections drafted: SBOM, threat model, SPDF, architecture views.
    • Pre-Sub on cyber complete - FDA feedback documented.
    • Hospital MDS2 questionnaire pre-filled to compress procurement cycles.
    Full stage budget →
    • Reverse-engineered from successful raises
    • Reviewed by ex-FDA reviewers
    • Mapped to Blue Goat security checklist
    Get the Figma template →
    1. 01

      The Clinical Problem

      Frame the unmet need with a real patient and a real number - incidence, mortality, cost burden.

      Series A

      Pair the patient story with bottom-up incidence × cost burden you've validated with KOLs.

      30s
    2. 02

      Solution & Mechanism

      Photo of the device. One sentence on how it works. Resist the urge to teach physiology.

      Series A

      Show the production-intent device + a diagram of the connectivity / data flow.

      Cyber angleOverlay a trust boundary on the data-flow diagram. Investors love seeing where PHI lives.
      45s
    3. 03

      Evidence to Date

      Bench data, animal data, first-in-human. Investors discount unsubstantiated claims by 80%.

      Series A

      First-in-human results + IRB-approved feasibility study readout.

      60s
    4. 04

      Regulatory Path

      510(k), De Novo, or PMA - with predicate device, expected timeline, and pre-sub history.

      Series A

      Pre-Sub feedback in hand. eSTAR-ready package in build.

      Cyber angleState that your eSTAR cyber sections (SBOM, threat model, SPDF) are drafted.
      45s
    5. 05

      Reimbursement Strategy

      CPT code path, payor conversations, and your number for cost-per-procedure savings.

      Series A

      Payor advisory board + economic model with 3 payor archetypes.

      60s
    6. 06

      Market Sizing - Bottom Up

      Procedures × ASP × penetration. Top-down TAMs get instantly dismissed.

      Series A

      Add geographic + indication-expansion layers with timing.

      45s
    7. 07

      Competitive Landscape

      2x2 with axes investors actually care about. Show the moat - IP, data, switching cost.

      Series A

      IP claims granted/pending. Data moat starting to compound.

      Cyber angleAdd a security-posture row: most incumbents still ship without an SBOM.
      30s
    8. 08

      Go-To-Market

      KOLs, IDN strategy, and the first 10 hospitals. Specificity wins.

      Series A

      First 10 target hospitals + which IDNs they belong to.

      Cyber angleMention the hospital MDS2 / HIPAA security questionnaire is pre-filled and ready.
      45s
    9. 09

      Team

      Ex-operators from the field you're disrupting. Highlight prior FDA clearances.

      Series A

      Full exec bench except CCO. Prior FDA clearances on the team.

      Cyber angleFractional CISO or named security lead. Cyber owner appears on the org chart.
      30s
    10. 10

      Financials & The Ask

      18-24 months of runway, milestones tied to value inflections, post-money expectation.

      Series A

      $8–20M to clearance + early commercial. Milestones tied to submission.

      Cyber angleBreak out the $200–500K cyber line tied to submission milestone.
      60s
    04 - Regulatory Strategy

    Pick the right FDA pathway, build the right evidence.

    510(k), De Novo, PMA, HDE, Breakthrough, Pre-Sub - each pathway has a different timeline, a different bar, and a different cybersecurity package. Synthesised from Blue Goat Cyber's regulatory playbook.

    Six routes to market

    All trigger Section 524B
    510(k)
    Premarket Notification
    3–9 mo· ~6 mo avg
    Best for

    Most Class II devices that are substantially equivalent to a legally marketed predicate.

    Examples

    Patient monitors, infusion pumps, connected wearables, imaging software (CADx).

    Cyber lift

    Section 524B applies in full. Reviewers expect SPDF evidence, machine-readable SBOM, threat model, and postmarket plan in the eSTAR.

    Fee: Standard / small-business user fees apply.
    De Novo
    Risk-Based Classification Request
    9–12+ mo· Establishes a new classification
    Best for

    Novel low-to-moderate-risk devices (Class I/II) with no valid predicate.

    Examples

    First-of-kind digital therapeutics, novel SaMD diagnostics, AI-enabled triage tools.

    Cyber lift

    Cyber expectations equal to 510(k); novelty draws extra reviewer attention to threat-model rigor and ML/AI threats.

    Fee: Higher than 510(k); small-business waivers available.
    PMA
    Premarket Approval
    12–24+ mo· Highest bar
    Best for

    Class III devices - those supporting/sustaining human life or presenting potential unreasonable risk.

    Examples

    Implantable cardiac devices, neurostimulators, life-supporting infusion systems, certain AI/ML diagnostics.

    Cyber lift

    Highest bar. Manual penetration testing, deep traceability (threat → requirement → design control → V&V), and an active CVD program are effectively required.

    Fee: Highest user-fee tier.
    HDE
    Humanitarian Device Exemption
    75-day review· After HUD designation
    Best for

    Devices for rare conditions affecting < 8,000 US patients/yr. Requires HUD designation first.

    Examples

    Pediatric implants for rare disorders, niche neuromodulation devices.

    Cyber lift

    Cyber requirements still apply. Connectivity profile + patient-safety impact drive evidence depth.

    Fee: Reduced.
    Breakthrough
    Breakthrough Devices Program
    Sprint reviews· Still goes through 510(k) / De Novo / PMA
    Best for

    Devices providing more effective treatment/diagnosis of life-threatening or irreversibly debilitating conditions.

    Examples

    Novel cancer dx, first-line stroke detection AI, BCI devices for paralysis.

    Cyber lift

    Speed does not relax cyber expectations. Build SPDF + threat model + SBOM in parallel - late additions cause schedule slips.

    Fee: Same as underlying pathway; benefits include sprint discussions and priority review.
    Pre-Sub
    Pre-Submission (Q-Sub)
    Free
    60–75 days· Written feedback + meeting
    Best for

    Getting written FDA feedback on your strategy before you file. Free and underused.

    Examples

    Used at concept, before pivotal study, before any pathway above.

    Cyber lift

    Best place to align on cybersecurity evidence depth, AI/ML threat scope, and acceptable VEX justifications before you commit to a build plan.

    Fee: Free.

    Class I, II, III - what changes for cyber

    Risk-based
    Class I
    Low risk
    Controls

    General controls (registration, listing, GMP, labeling).

    Typical pathway

    Most are 510(k)-exempt; some require 510(k).

    Cyber lift

    Section 524B still applies if the device meets the cyber-device definition. Even minimal connectivity (Bluetooth, USB sync) triggers full cyber expectations.

    Examples

    Bandages, manual stethoscopes, basic surgical instruments, some software accessories.

    Class II
    Moderate risk
    Controls

    General + special controls (performance standards, post-market surveillance, labeling).

    Typical pathway

    Typically 510(k); some De Novo.

    Cyber lift

    Default for connected medical devices. SPDF + machine-readable SBOM + threat model + pen test + postmarket plan all expected.

    Examples

    Infusion pumps, patient monitors, most SaMD, imaging software, connected diagnostics.

    Class III
    High risk / life-supporting
    Controls

    Premarket approval (PMA) - highest level of regulatory control.

    Typical pathway

    PMA (rarely HDE for rare-disease versions).

    Cyber lift

    Highest expectations. Reviewers want exhaustive traceability, manual exploit-driven testing, AI/ML threat coverage, and a mature CVD program.

    Examples

    Implantable defibrillators, neurostimulators, replacement heart valves, certain implantable AI systems.

    Cybersecurity artifact crosswalk

    When each artifact starts, iterates, ships
    Artifact Scope Classify Pre-Sub Evidence Test Submit Postmarket
    SPDF (Secure Product Development Framework) S
    Asset & Interface Inventory S
    Threat Model (STRIDE + Attack Trees) S
    Cybersecurity Risk Assessment (AAMI SW96) S
    Machine-Readable SBOM (CycloneDX 1.5) S
    Vulnerability Exploitability eXchange (VEX) S
    Security Architecture & Control Mapping S
    Penetration Test Report S
    Fuzz / Protocol Test Results S
    Cybersecurity Labeling (IFU) S
    Coordinated Vulnerability Disclosure (CVD) S
    Postmarket Cybersecurity Plan S
    S Start drafting Iterate / expand Finalize / submit

    The 5-step plan

    Sequencing regulatory + cyber

    The single biggest mistake: treating cybersecurity as a final-mile add-on. Every pathway above rewards teams that build evidence in parallel with engineering.

    1. STEP 01
      Confirm device classification

      Use the FDA product classification database and the MDCC crosswalk to confirm your product code, regulation number, and class. Class drives pathway, evidence depth, and timeline.

      FDA Product Classification DB
    2. STEP 02
      Decide pathway

      510(k) if a defensible predicate exists. De Novo if novel and low-to-moderate risk. PMA if Class III. Consider Breakthrough designation if eligible - file Q-Sub feedback before committing.

      FDA Breakthrough Devices Program
    3. STEP 03
      Map cybersecurity to the pathway

      Every pathway above triggers Section 524B cyber-device requirements. Build the SPDF, SBOM, threat model, and postmarket plan in parallel with engineering - not at the end.

      FDA Cybersecurity Guidance (Feb 2026)
    4. STEP 04
      Use a Pre-Sub to de-risk

      A Q-Sub is the cheapest reviewer feedback you'll ever get. Validate the cybersecurity scope, AI/ML threat coverage, and acceptable VEX justifications before you build evidence at scale.

      FDA Q-Sub Program
    5. STEP 05
      Build the eSTAR-ready package

      Cybersecurity risk assessment, threat model, SBOM (CycloneDX 1.5), pen test report, postmarket plan, labeling. Each artifact has a specific eSTAR slot.

      FDA eSTAR Templates
    Recommended tool
    MDCC Crosswalk

    Map FDA, EU MDR, IEC 62304, AAMI TIR57 and ISO 14971 in one view - essential for multi-jurisdiction submissions.

    Need a strategy session?
    Book a regulatory + cyber review

    30 minutes with a senior medical-device security engineer. We'll review your device profile, recommend the pathway, and identify the evidence you need.

    05 - Cybersecurity Budget · Sponsored by Blue Goat Cyber

    How much cyber budget to put in your raise.

    A stage-by-stage guide for connected Class II MedTech founders - drawn from Blue Goat Cyber's 250+ FDA submissions (100% success rate). Class III adds 30–50%; pure SaMD shaves ~20%.

    The short answer

    Allocate 2–5% of every round to cybersecurity through Series A - then transition to 1–2% of opex as a continuous postmarket program from Series B onward.

    Underspending here is the single most common reason FDA submissions stall - and the most expensive line item to backfill late.

    Where the money goes

    You buy expertise first, tools second, people last. Penetration testing and compliance audits stay outsourced at every stage - FDA and hospital buyers expect third-party independence.

    Round by round

    5 stages
    Pre-Seed
    Raise: $250K – $1.5M
    $8K – $75K
    3–5% of raise

    Concept validation, founding team, IP, early prototypes.

    Where the money goes
    • ~100% External consulting (advisory hours)No hires, no tooling licenses
    What to buy
    • Architecture / threat-modeling working session
    • Initial cyber risk register tied to ISO 14971
    • Tech-choice review (connectivity, OS, crypto)
    • Pre-Sub (Q-Sub) cybersecurity strategy memo
    Skip

    Full pen test · SBOM tooling stack · dedicated CISO

    We've baked cybersecurity into our architecture before writing the first line of firmware - here's the threat model.

    Seed
    Raise: $1.5M – $5M
    $45K – $200K
    3–4% of raise

    MVP build, first clinical engagement, regulatory pathway lock-in.

    Where the money goes
    • ~78% Consulting + pen testing~70–80% of the line
    • ~18% SBOM / SCA tooling license~15–20%
    • ~4% Contingency
    What to buy
    • STRIDE-per-element threat model + AAMI TIR57
    • First-pass SBOM (CycloneDX 1.5) + tooling
    • Pre-Sub submission with cybersecurity scope
    • Lightweight gray-box pen test of MVP
    • SPDF skeleton + SDLC integration
    Skip

    Full PSIRT · bug bounty · expensive GRC platform

    Our Pre-Sub returned no cybersecurity questions - the FDA agrees with our approach.

    Inflection point
    Series A
    Raise: $8M – $20M
    $160K – $600K
    2–3% of raise

    Pivotal study, 510(k) / De Novo / PMA prep, scale engineering.

    Where the money goes
    • ~85% Consulting + testingManual pen test is the largest single line, often $50–150K+
    • ~10% Tooling
    • ~5% Fractional security lead
    What to buy
    • Full eSTAR-ready cybersecurity package
    • Manual exploit-driven pen test (device + app + cloud + wireless)
    • Coordinated Vulnerability Disclosure program
    • Cybersecurity labeling + MDS² prep
    • Submission support + reviewer-letter response
    Skip

    Full-time CISO before postmarket scale

    Our cybersecurity package is reviewer-ready. Submission risk is contained.

    Series B
    Raise: $20M – $60M
    $200K – $1.2M / yr
    1–2% of raise

    Commercialization, postmarket scale-up, EU + global expansion.

    Where the money goes
    • ~40% First in-house hire (PSIRT lead)~$150–250K loaded
    • ~20% Monitoring tooling
    • ~20% Recurring testing / retests
    • ~20% Consulting + external surge
    What to buy
    • Operational PSIRT (in-house lead + external surge)
    • Continuous SBOM monitoring + VEX program
    • Annual third-party pen test + per-release retests
    • EU MDR cybersecurity package (harmonized w/ FDA)
    • Tabletop exercises + IR readiness
    Skip

    Over-tooling - process maturity beats SaaS sprawl

    We have a postmarket cyber program with measurable SLAs - hospital procurement teams trust us.

    Series C+
    Raise: $60M+
    $1.5M – $5M+ / yr
    1–1.5% of annual opex

    Multi-product portfolio, M&A, IPO-readiness.

    Where the money goes
    • ~55% Product security org (salaries)CISO + engineers
    • ~20% Platforms / toolingGRC, ML monitoring, bug bounty
    • ~15% Audit + cert feesSOC 2, HITRUST, CRA
    • ~10% Testing + bounty payouts
    What to buy
    • Full-time CISO + product security org
    • M&A cybersecurity due diligence capability
    • Continuous compliance (FDA, EU MDR, CRA, HITRUST, SOC 2)
    • ML-specific monitoring for AI-enabled SaMD
    • Bug bounty program
    Skip

    Vanity certifications outside customer ask

    We're an acquirer's dream - clean posture, no skeletons in the SBOM.

    Five budget rules

    How to spend
    RULE 01
    Budget cyber as a % of the raise

    2–5% through Series A. Cheapest insurance against a 6-month FDA deficiency loop.

    RULE 02
    Front-load architecture decisions

    A $20K threat model in Pre-Seed prevents a $400K firmware re-architecture in Series A.

    RULE 03
    Use the FDA Pre-Sub - it's free

    A Q-Sub with cyber scope returns written FDA feedback in ~75 days. Highest-leverage spend in fundraising.

    RULE 04
    Buy outcomes, not headcount, until Series B

    Fractional / contract expertise tied to deliverables (threat model, pen test, SBOM, CVD).

    RULE 05
    Don't double-pay for FDA + EU evidence

    One harmonized package - same SBOM, same threat model, two filings. Saves 4–6 months.

    Don't say

    "We're spending $300K on a penetration test and SBOM tooling."

    Say

    "We're investing 3% of the round in the cybersecurity package FD&C Act Section 524B already requires of a cyber device submission - removing submission risk and making us procurement-ready for large hospital systems on day one."

    Take this into your board meeting.
    Pick your stage and device type, and get a one-page worksheet with the line items to fund, what to defer, and the Section 524B evidence a reviewer will look for. Prints to a single page.
    Open the worksheet
    Raising right now?
    30 minutes with a senior medical device security engineer. We'll size the right cyber line item for your round, device class and timeline.
    Book with Blue Goat
    Source: Blue Goat Cyber - Funding-Stage Cybersecurity Budget Guide
    06 - Post-mortem

    Why most MedTech startups never reach durable revenue.

    A working taxonomy of failure modes drawn from public MedTech wind-downs, FDA refuse-to-accept patterns and CB Insights / Silicon Valley Bank post-mortems. Read it before your next board meeting.

    № 01Commercial

    Reimbursement never materialised

    Founders build a device that works clinically but lacks a CPT code, payor coverage, or a credible cost-savings story. The hospital says yes; the CFO says no.

    № 02Regulatory

    Regulatory pathway misjudged

    A 510(k) becomes a De Novo. A De Novo becomes a PMA. Each escalation adds 18+ months and $5–15M unplanned burn.

    № 03Clinical

    Clinical evidence too thin to scale

    Pilot data convinced the seed round but cannot survive a peer-reviewed publication or a multi-site RCT. Sales stall at 12 hospitals.

    № 04Cyber

    Cybersecurity blocked clearance

    Since the FD&C Act Section 524B took effect (Mar 2023) and the FDA cyber guidance was finalised (Sep 2023, refreshed Feb 2026), connected-device submissions without an SBOM, threat model and SPDF evidence are subject to Refuse-to-Accept.

    № 05Team

    Founder-CEO outgrew the role

    The brilliant clinician-founder cannot scale ops, hire VPs, or manage a 60-person org. Boards routinely delay the transition past the point of no return.

    № 06Finance

    Capital efficiency collapsed

    Burn rate doubled before milestones were hit. Down rounds become unavoidable; the cap table cannibalises future raises.

    № 07IP

    IP exposed by a single weak claim

    Late-stage diligence discovers prior art, a defective continuation, or freedom-to-operate gaps in core geographies.

    The takeaway

    Three of the top four killers - reimbursement, regulatory, cyber - are solvable in pre-seed with the right diligence.

    Synthesised from CB Insights MedTech post-mortems, SVB Healthcare Investments & Exits reports, and FDA refuse-to-accept patterns.
    09 - Programs & Resources

    The MedTech founder's starter kit.

    A curated index of the accelerators, regulators, communities, books and vendors that meaningfully move a MedTech startup forward. Featured listings are sponsors or programs we've personally vetted with founders.

    Accelerators & Programs

    Apply early - the application alone forces narrative discipline.

    MedTech Innovator (Global)

    Global · Free · Equity-free

    World's largest non-dilutive accelerator for MedTech. 4-month curriculum, 750+ alumni, $7M+ awarded annually.

    Y Combinator

    US · 7% equity

    $500K standard deal. Strong alumni network, but MedTech is a minority of the batch - pick partners with hardware/regulated experience.

    Techstars Healthcare

    US/Global · 6% equity · $120K

    Multiple healthcare-focused programs (Mayo Clinic, Cedars-Sinai, UnitedHealthcare). Strong hospital channel access.

    JLABS (Johnson & Johnson Innovation)

    Global · Lab access

    No-strings-attached lab residencies in 13 cities. Excellent for hardware founders who need wet-lab + electronics space.

    Plug and Play Health

    Global · Equity-free

    Corporate-sponsored matchmaking with hospital systems and pharma. Less curriculum, more pilot opportunities.

    Regulatory Bodies & Standards

    Bookmark all of these. Read the guidance documents, not the summaries.

    FDA CDRH (Devices)

    USA

    510(k), De Novo, PMA pathways. Use the Pre-Sub program - it's free and returns written feedback in ~75 days.

    FDA Pre-Sub (Q-Sub) Program

    USA · Free

    The single highest-leverage spend in your fundraising lifecycle, because it's $0.

    FDA Cybersecurity Guidance (Feb 2026)

    PDF

    Mandatory cybersecurity content for premarket submissions of connected devices. SBOM, threat model, postmarket plan.

    EU MDR (Regulation 2017/745)

    EU

    European medical device regulation. Notified Body conformity assessment + UDI + EUDAMED.

    TGA (Therapeutic Goods Administration)

    Australia

    Australia's regulator. Often the fastest first market for APAC-headquartered startups.

    PMDA (Japan)

    Japan

    Japan's MHLW pathway. Long, structured, predictable - and a meaningful market for high-end devices.

    NMPA (China)

    China

    China's regulator. Local clinical evidence usually required - partner with a CRO early.

    ISO 13485 (QMS)

    Standard

    Quality management system standard. Required for CE mark, expected by FDA, demanded by acquirers.

    ISO 14971 (Risk Mgmt)

    Standard

    Risk management for medical devices. Maps directly to your design history file and cyber risk register.

    AAMI TIR57 (Cyber)

    Standard

    Cybersecurity risk management for medical devices - the technical companion to FDA's premarket guidance.

    Communities & Networks

    Where MedTech founders actually compare notes.

    AdvaMed

    Trade body

    US trade association. Best-in-class regulatory and reimbursement policy briefs, plus working groups on cybersecurity and AI/ML.

    MedTech Europe

    Trade body · EU

    European industry voice. Track EU MDR implementation guidance and EU AI Act medical device carve-outs here.

    Stanford Biodesign

    Methodology

    The reference methodology for need identification. Free curriculum, fellowship program, and global network of practitioners.

    AAMI

    Standards

    Association for the Advancement of Medical Instrumentation. Standards body + community for QA, regulatory and cyber engineers.

    Health-ISAC (Cyber)

    Cyber

    Information Sharing & Analysis Center for healthcare cybersecurity. Threat intel feed worth subscribing to from Series B onward.

    r/medicaldevices

    Community

    Surprisingly high-signal subreddit. Regulatory questions get real answers from practicing engineers.

    Books & Long-Form Reading

    The dozen texts every MedTech founder eventually reads.

    Biodesign: The Process of Innovating Medical Technologies

    Zenios, Makower, Yock

    Stanford Biodesign textbook. The canonical end-to-end MedTech founder reference.

    The Lean Startup

    Eric Ries

    Yes, generic - but the build-measure-learn loop is essential discipline for hardware founders who default to over-building.

    Crossing the Chasm

    Geoffrey Moore

    Required reading for the IDN sales motion. The chasm between early adopter clinicians and mainstream procurement is real.

    Medical Device Marketing

    Terri Wells

    Practical reimbursement, KOL, and channel strategy. Dated examples, timeless framework.

    Hacking Healthcare

    Trotter & Uhlman

    Decent primer on the US healthcare delivery system, payors, and where MedTech actually fits in the workflow.

    FDA's CDRH Learn (free courses)

    Free · Video

    Free FDA-produced video tutorials on every submission pathway. Watch before your Pre-Sub.

    Tools, Tooling & Vendors

    Categorically the things you'll buy or trial - not endorsements.